Projects
that moved
people.

What changed

Top 50 restaurants in Barcelona per Time Out. 2,000 followers in 48 hours. People walking in asking for André and Sofia by name — in under 3 months of organic content.

What changed

From 3 to 30 converted leads per month in 6 months — organic content only. Filled two newly opened colivings in Málaga and Madrid. Built a community from the outside in.

What changed

Took a community built around somatic activations, walking meditations and intentional experiences and gave it a strategy, a language and a presence strong enough to expand across five countries. As creative strategist and community consultant, I shape how WeAre Experience shows up and grows — building the kind of warmth and human connection that transcends frontiers and becomes a global movement.

What changed

A running club became a brand ecosystem. +1,000 students, 100% growth. Nationally recognized, internationally expanding — movement, belonging and intentional living as strategy.

What changed

Gave an expert with 15+ years of earned authority a presence worthy of his depth — full personal brand system, positioning, narrative, visual identity and photographic direction across five distinct worlds.

What changed

Zanah has been making Barcelona's best carrot cake since 2016. The rebranding opened two doors at once: a full B2C identity people can't walk past, and a B2B positioning that made restaurants and businesses want Zanah on their menu. Two catalogues, visual identity, communication strategy and a repositioning built to last.